Yes, new sales are about the most exciting aspect of any business. But what about follow up or repeat sales? Every business needs a system to capture repeat sales from existing customers they have already earned. Statistics show time and time again that the lifetime value of a customer far exceeds their acquired value. In other words, existing customers often spend significantly more on your business over time than they did on their initial purchase. So why stop after the first sale? You’re throwing away a TON of additional business and income (that you’ve already earned and is simply waiting for you to claim) if you don’t have a back end/follow up promotion system in place.
The two hands down most effective forms of this follow up marketing today are Email Marketing and Text Message Marketing (SMS Marketing.) Which is why we focus primarily on these. Because when I say effective, I mean they absolutely destroy every other type of follow up marketing out there by a long shot. The ROI’s are simply out of this world. The nature of your business dictates which one of these is best for your customers, and we’ll help you figure that out.
Text Message Marketing (SMS Marketing)
It’s one of the very few marketing strategies that allows you to see, in excruciating detail, just what’s happening with your advertising. And it’s SUPER EASY. It allows you to easily put ads in front of the right people at the right time. 97% of people open and read their text messages within 4 minutes of receiving them. With text message marketing, that 97% of people ASKED you to communicate your sales and promotions to them, and they’re already prepared to spend. So once they receive your word, they come running! Why you ask?
- Over 5 billion people carry mobile phones compared to 1.8 billion people surfing the web
- 98% of mobile phones have SMS texting
- Over 80% of cell phone users are willing to receive opt-in text message promotions
- 72% of your customers send and receive text messages every day
- 91% of people sleep with their mobile phones within 3 feet of them
- 72% of your customers would rather lose their WALLET than their mobile phone
- 97% of text messages are read within 4 minutes of receipt
- 5 – 10X the response rate of ALL other marketing methods
- Paper coupons average 1% redemption. Text coupons boast 10-68% redemption rates
- Laser precise targeted marketing for the highest ROI’s
- Quickly develops a HUGE base of loyal repeat customers
Building your mobile list is the smartest thing any business can do right now. Imagine blasting a text message to your audience in the morning knowing 97% of them are going to read them within 4 minutes, and then seeing a flood of customers walking through your door that very same afternoon. Sounds great, right? Well that’s truly how it works. Text message marketing, when implemented properly, is literally like SALES-ON-DEMAND! If you are you looking for just one thing, that’s super simple, super inexpensive, and will increase your business’ income by $$ thousands of dollars per month, almost immediately…well you’ve found it. Get enrolled in text message marketing today.
Email Marketing produces similar results to Text Message Marketing. Different business types just require one or the other is all. Email Marketing, for about 10 years now, has been considered one of, if not THE most profitable form of marketing ever developed.
We’ve all heard the saying “the money is in the list.” Well there is a reason that term has been thrown around so much over the years…because THE MONEY IS REALLY IN THE LIST! Like with text message marketing, people joining your email list have already done business with you and are already “sold.” When they sign up for your list, they instantly become super targeted customers that just told you they’re ready to spend more money on your business over time if you just keep them in the loop. The hard part is out of the way and you’re no longer trying to earn their trust. You already have it, which means they’re 10 times more likely to buy from you than somebody new. They just need to hear from you on occasion so they know you care about their business. From there, the rest is history.
And with mobile phones taking over the planet, email marketing just got even stronger. There are 3 times as many smart phone users vs. desk top & lap top users. Your follow up customer base just tripled. Plus, Email Marketing used to have average 24-48 hour turn around times…which was still amazing. But now armed with smart phones right in their pockets, just like with Text Message Marketing, your customers get your emails instantly! Watch your profits suddenly soar for almost no extra work. Get set up with Email Marketing right away.